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Ghost Mannequin Photography

Ideal For:

Fashion eCommerce (Shopify, Amazon, Walmart)

Apparel, Sportswear, Intimates

Consistent, professional product listings

Ghost Mannequin Photography creates the illusion of clothing worn on an invisible model. By digitally removing the mannequin, the garment appears three-dimensional and life-like, while keeping the focus solely on the product. This style is highly effective for eCommerce where professional, distraction-free presentation drives higher conversions.

Simple. Seamless. Hassle-free.

How It Works

Prepare

Ship your products to us or schedule a drop-off. We’ll walk you through style guide creation to ensure project consistency and clarity

Shoot

We capture your products using the formats you choose — flat lay, on-model, ghost mannequin, video, or 360°

Review

Review, request revisions, and provide feedback to ensure every detail meets your expectations before final delivery

Publish

Download your content. Every file is optimized for eCommerce so you can publish instantly and start selling with confidence

Examples

Ghost Mannequin Photography

Built for BigCommerce

Consistent, high-quality visuals designed to perform across leading marketplaces.

Amazon Optimized

Compliant with Amazon’s strict guidelines and crafted for higher click-through and conversions.

Shopify-First

Custom image sizes and formats tailored for seamless Shopify integration.

Multi-Use Content

One shoot delivers everything you need — content for ads, emails, product pages, and more.

Ghost mannequin clothes photography helps accurately and fully depict the product. First of all, a specialist takes pictures of clothes on a traditional mannequin to capture the product shape and fit. Next, it is the turn of small garment details and textures of materials which are depicted from the inside out. Finally, all photos are combined with the help of special computer software. As a result, the client sees all the elements of the garment without seams, as if it is worn on a ghost. Such photos can be used literally on any platform, from social networks to online retail.

Ghost mannequin clothes photography is widely used in many fields, including the garment industry, modelling businesses, online stores, and more. As the name suggests, it is a convenient way to showcase any detail of clothing items fully. You can take any photo, which may include coats, shirts, dresses, blazers, and jackets. Moreover, experienced photographers can perfectly display the details of underwear, sportswear, wedding dresses, and even work uniforms.

Save resources

Using modern software, there is no need to hire models, which saves you time and money. This option is crucial when you have a small online retail business.

A sign of professionalism

This technology is a solution for a successful product presentation that also highlights your dedication to your business. This increases clients’ loyalty and expands the customer base.

Consistency and clarity

Using modern software, there is no need to hire models, which saves you time and money. This option is crucial when you have a small online retail business.

Diminished returns

Using modern software, there is no need to hire models, which saves you time and money. This option is crucial when you have a small online retail business.

The list of reasons why you should use this technology is impressively long. However, they can all be grouped into the following ones.

At Stylephotos, our team of experts can boast multiple successful cases of using ghost mannequin photography. We are focused on visual marketing for both big brands and small businesses that are dedicated to their work and want to develop with our help. All you need to do is send us a sample of your product and communicate with us about the project details via email or live chat. For our side, we guarantee a professional clothes photography set that will help your customers learn all the perks of your product and boost your brand in the market!

Frequently Asked Questions

What is ghost mannequin photography?

It’s a technique where clothing is photographed on a mannequin, which is later digitally removed. The result is a 3D-like effect that shows shape, fit, and drape without distractions.