1. Use a good camera and special equipment.
The camera has to be professional, with a plethora of features, among which a macro lens. With it, you must use a tripod, the main function of which is creating clear photos with no “shaking hands” effect. If you need shirt product photography, you must also use high-quality lighting equipment. Apart from the light source itself, you need a holder, a soft box, and a radio synchronizer.
2. Find a professional photographer
You can’t create quality shirt product photos without involving a professional photographer. A beginner will probably not be able to:
— Create the right lighting
— Choose the right background
— Correctly position the product in the picture
— Make perfectly symmetrical photos
— Edit the photos
3. Choose the optimal product photography technique
There exist three main product photography techniques which work best for e-commerce:
Flat lay photography.
This technique is most often used in men’s product photography, including shirts. In this technique, a photographer uses a flat horizontal surface to take 90-degree product photos. Flat lay is considered the most advantageous for standard-tailored products.
Hanger shot photography.
Generally, products are photographed at eye level. In essence, this technique mimics flat lay photography, but vertically. Such a technique is perfect for products which look best when on hangers or stands. This technique is not optimal for shirt product photography.
Model or mannequin photography.
This technique is ideal for creating a three-dimensional effect in your photos. In addition, photos made using this technique stimulate the imagination of your clients. They can picture in their minds, how exactly a shirt will look on them. This technique is perfect for designer shirt product photography. Your audience can view the product from all angles and appreciate its advantages.
Only professionals can create high-quality shirt product photos for e-commerce. We at Stylephotos will create photos to make your brand popular on social media and in e-shops, as well as to help you gain more views, likes and comments.
Any kind of product! No, really, from cosmetics and candles to towels, electronics and more products, anything our clients require! Our product photographers specialize in professional photography, product photography, fashion photography, food photography, and commercial photography.
Quality product photos can be done as tabletop shots. Overall, product photography involves any kind of product photo shot apart from clothing items, and oftentimes, it includes additional props in the shot instead of a simple background.
We can capture almost any product using our e-commerce photography equipment. However, our product photographer would need to use our Cyclorama Stage for oversized items such as couches or beds to provide our clients with high quality photos .
It depends on the type of product and your Style Guide. Generally, we recommend having 3-5 professional photography shoots per product and a short video (video content converts extremely well). Each image would showcase the product from a different angle, and our product photographers would change the background and add any props if needed. Then, we edit the raw images and send you the final versions of your high quality product photos and your product.
Look around, fashion photos are all around us - magazine covers, big boards, social media, blogs, online portals. It is safe to say that the fashion industry is built on quality beautiful photos.
Looking at a product from all angles is a major advantage of a physical store, because it's the best way to evaluate a potential purchase. So why not apply this powerful advantage to e-commerce?