High-quality images have a clear positive influence on the online product sales figures. The marijuana industry has been on the rise for some time now, and to stay competitive you have to be different from the competition. The more striking the photos, the higher your sales. It is practically impossible to achieve high sales with non-professional photos.
In order to make appealing quality cannabis product photography, you need special equipment prominently used in object photography. You need an expensive professional camera, a macro lens, and the right lighting equipment. The most important factors, however, are experience and knowledge of the photographer, who must be a Professional with a capital “P”.
Last year, over 50% of the United States implemented a medicinal cannabis use program, and in some of the states, cannabis use has been legalized. This has stimulated the increase in popularity of cannabis products. Many people make beautiful cannabis product photos, which end up receiving thousands of likes and hundreds of comments. Many have realized that selling cannabis is now legal, so they are trying to create businesses to make profits.
Professional 360-degree photography of cannabis products helps increase the visual appeal of the image, it makes your photos visually striking and memorable. Simply put, this type of photography consists of a sequence of pictures created with a special rotating turntable. This technology allows you to showcase the product from several different sides.
Let’s recap. In order to create a top-notch, magazine-grade photography, several conditions must be met:
You must have professional knowledge of object photography
You must have all the necessary equipment
You must have software and rotating turntables for 360-degree photography
You must be creative and make photos with the right feel
Here at Stylephotos, we always meet these conditions. We can make original high-quality photos of cannabis products for you. Our photographers will help convey to your clients the aesthetics and values of your brand.
Any kind of product! No, really, from cosmetics and candles to towels, electronics and more products, anything our clients require! Our product photographers specialize in professional photography, product photography, fashion photography, food photography, and commercial photography.
Quality product photos can be done as tabletop shots. Overall, product photography involves any kind of product photo shot apart from clothing items, and oftentimes, it includes additional props in the shot instead of a simple background.
We can capture almost any product using our e-commerce photography equipment. However, our product photographer would need to use our Cyclorama Stage for oversized items such as couches or beds to provide our clients with high quality photos .
It depends on the type of product and your Style Guide. Generally, we recommend having 3-5 professional photography shoots per product and a short video (video content converts extremely well). Each image would showcase the product from a different angle, and our product photographers would change the background and add any props if needed. Then, we edit the raw images and send you the final versions of your high quality product photos and your product.
Look around, fashion photos are all around us - magazine covers, big boards, social media, blogs, online portals. It is safe to say that the fashion industry is built on quality beautiful photos.
Looking at a product from all angles is a major advantage of a physical store, because it's the best way to evaluate a potential purchase. So why not apply this powerful advantage to e-commerce?