Many don’t think of this work as anything difficult, but this process actually takes a lot of time and effort, and has several necessary steps:
1. Preparing the equipment
The basic tools required for perfume product photography are the same as those used in any other type of object photography. They include a good camera, quality lenses, the right lighting equipment. They must be operated by a professional photographer.
2. Preparing the perfume products
Before starting, time must be taken to prepare the products for photographing. The objects must be cleaned of dust, as well as of any prints that may be present on their surface. In cases where lint or dust particles settle back on the products, use a lint brush or a regular blower to remove them. The objects must be chosen based on how presentable they are. There should not be any defects or dents, and the label must look striking.
3. Preparing the surface
It is particularly important to prepare the surface on which the objects will be placed. White background is used very often because it is prominent in various catalogs. In essence, any simple textured background can be used. In this matter, one should rely on the photographer’s opinion. To make high-quality photos, fasteners and other necessary perfume product photography props need to be used.
4. Photography nuances
To speed up the process, it is necessary to prepare in advance an order in which the perfume products will be photographed. Such preparations help avoid chaos and wasting time when making photos. Different perfume products need different lighting conditions. That’s why in fragrance photography, an individual approach to each product must be implemented. When making photos of several product types in the same session, it is best not to mix male fragrance and female fragrance, for example. It is also important to include packaging of a diverse color range. This diversity creates an impression of a wider selection of items, and of higher saturation.
Photos by our professional staff:
— Highlight the strengths of the products
— Demonstrate the particularities of each product type
— Attract potential customers to the products
— Present perfume products in full perspective and in every detail
Any kind of product! No, really, from cosmetics and candles to towels, electronics and more products, anything our clients require! Our product photographers specialize in professional photography, product photography, fashion photography, food photography, and commercial photography.
Quality product photos can be done as tabletop shots. Overall, product photography involves any kind of product photo shot apart from clothing items, and oftentimes, it includes additional props in the shot instead of a simple background.
We can capture almost any product using our e-commerce photography equipment. However, our product photographer would need to use our Cyclorama Stage for oversized items such as couches or beds to provide our clients with high quality photos .
It depends on the type of product and your Style Guide. Generally, we recommend having 3-5 professional photography shoots per product and a short video (video content converts extremely well). Each image would showcase the product from a different angle, and our product photographers would change the background and add any props if needed. Then, we edit the raw images and send you the final versions of your high quality product photos and your product.
Look around, fashion photos are all around us - magazine covers, big boards, social media, blogs, online portals. It is safe to say that the fashion industry is built on quality beautiful photos.
Looking at a product from all angles is a major advantage of a physical store, because it's the best way to evaluate a potential purchase. So why not apply this powerful advantage to e-commerce?